Dissertation > Economic > Industrial economy > China Industrial Economy > Industrial sector economy

Some Discussions on the Flexo Printing Market and Technology

Author HuangJinLiang
Tutor LiuZhenYu
School Xiamen University
Course Business Administration
Keywords Print Market Technical and economic
CLC F426.84
Type Master's thesis
Year 2006
Downloads 240
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Domestic printing market , offset printing ( offset printing) , intaglio printing ( gravure ) , the flexible printing ( flexo ) three printing , offset and gravure early start for the domestic printing enterprises widely adopted output value accounted for more than 90% of the total value of the printing market , However, with the constant input of production capacity over the years , has the problem of excess capacity , competition is becoming increasingly fierce , profitability decreased gradually . Flexo due to the the domestic late start , lack of knowledge , has been the lack of effective development , the output value of less than 10% of the total market , far less than a third of the U.S. and European markets the world level . This paper attempts to use the technical principles of economics , the development of flexo technically run and economic feasibility study on the comparative analysis of the printing market , the domestic the flexo promotion poor reasons analysis , several major printing process technology , of flexo production and supply chain analysis , differentiated choice of market analysis , flexo equipment return on investment analysis demonstrated flexo printing in China have the comprehensive promotion of conditions , has a broad market and good return on investment. This paper is divided into five chapters . Chapter flexographic printing market analysis , the introduction of global flexo market conditions and the trends , comparative the flexo market development analysis of domestic of flexo development of deficiencies and reasons ; technical feasibility analysis of the second chapter of the flexographic printing , flexo Printing technology , the advantages of flexo and comparison with other printing processes , the flexo already have the various aspects of technology , from a technical demonstration flexo different from the offset , gravure technical characteristics and product characteristics and feasibility studies technical feasibility ; Chapter flexo printing run feasibility analysis , introduced the of flexo production and supply chain maturity from factor analysis and market segment analysis demonstrated the differentiation of the flexographic printing market selection , its run feasibility. The economic feasibility of case studies of Chapter flexo printing , flexo printing equipment investment returns and risk select use cases demonstrate the economic feasibility of the technical and economic indicators . Chapter Development flexo printing a number of recommendations , mainly to talk about all aspects of supporting the further development of the flexographic printing conditions .

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