Dissertation > Economic > Economic planning and management > Enterprise economy > A variety of enterprise and economic > Company

Study on the Internal Market-oriented Management Model in TQ Company

Author HuangNengLiang
Tutor LuoYuanQing
School Sichuan Normal University
Course Business Administration
Keywords TQ company Internal market-oriented corporate management Management Innovation
CLC F276.6
Type Master's thesis
Year 2012
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The internal market-oriented enterprises to make full use of the laws governing the operation of the market economy, organized in accordance with the external market transactions in the form of the production and management of enterprise internal enterprise management mode. Although the development of the theory and application of the internal market has been quite extensive, but in practice, there are still many worthy place to think.In this paper, the theory of the value chain, enterprise and market theory, fine theory of management theory, applied research on the TQ internal market-oriented management model of the internal market have run conditions need to do a good job preparations, specific important matters operation, the problems faced and solutions approach.The thesis is divided into five chapters discuss the content of the internal market run. First clear the background of the thesis, the purpose and significance of the content, methods, and research; Secondly, the theoretical basis of the internal market (the theory of the value chain, enterprise and market theory, meticulous management theory); production of TQ again operations are faced the situation practical reasons; fourth, the management of the TQ internal market program design, and details related to the principle of market players, fixed price system, standardization system, professional market system and related organizations architecture; Finally, to evaluate the implementation effect of the TQ internal market-oriented.In this paper, the study of the theory and practice of the internal market, to further demonstrate the important role of the internal market in business management. Also provide some meaningful reference to similar enterprises.

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