Factor Analysis Evaluation and Countermeasures Research of Smart Tourism
|School||Taiyuan University of Technology|
|Course||Management Science and Engineering|
|Keywords||smart tourism factor analysis method indicator system evaluationmethod|
Smart tourism arose in2010and the exploration on the smart tourism of our cities also arose in2010.During the next three years, smart tourism gradually spread from south to north, east to west and eastern developed region to the middle and west regions. Smart tourism blossom everywhere and its construction is like a raging fire in our country. Due to the short time of smart tourism’ development in China and the lack of standardized management, the construction of the wisdom of tourism also has a lot of problems. It has no chapter to follow that the project development of smart tourism. A lot of scenic spots as "wisdom scenic spot", but tourists feel regret after their experience, because it is very different from their expectation to the smart famous scenic site. These problems are closely related to standards’ lactation of wisdom tourism. What is truly the wisdom of the tourism? it and tourism management informatization and digital tourism have why to distinguish? Are there any differences between smart tourism with tourism informatization and digital tourism? Therefore, facing the confusion of smart tourism’s development, we need a way to determine what is the true smart tourism products or services and that tourism products and services will reach the wisdom of requirements, thus to guide the healthy development of the smart tourism in China. It is a solution that set up an evaluation index system of tourism wisdom.In this paper, the evaluation index system of smart tourism was studied on the basis of predecessors’research. This paper includes the following sections:First, this paper proposes the causes for choosing this title, the research goal and the significance. Then, this paper summarizes the smart tourism at home and abroad related research present situation. This paper also elaborated the main content and innovation points, method and train of thought of this paper. And the technology roadmap is presented in this paper. It was reviewed in the second part of this paper that the basic problems and related theoretical basis about the smart tourism. This will lay the foundation for the construction of evaluation index system of this paper studies the smart tourism.Second, the wisdom of tourism development present situation at home and abroad is introduced, and then the development trend of intelligent tourism was arrived. In this part, this paper analyzes the problems existing in the tourism development of smart tourism and the necessity of constructing the evaluation index system about smart tourism, and also illustrates the significance about the building of smart tourism’s evaluation index system.Again, this paper analyzes the wisdom tourism system contains content, and according to the scientific nature and operability, comprehensiveness and relevance principle, by using the principle of the system, on principle and the principle of relevance theory to build the wisdom tourism comprehensive evaluation index system, and introduces factor analysis, put forward the wisdom tourism evaluation model based on factor analysis.Finally, by selecting five representative cities as sample, using factor analysis method and SPSS software calculation method and according to the smart tourism evaluation mode, this paper evaluates and analyzes their development on smart tourism. Based on that, the smart tourism development countermeasures are put forward. For the final conclusions of the article, it makes the aggregate and raises the inadequacy oft he paper.In this paper, research have shown that smart tourism is a complex giant system. It has certain significance that introduce the factor analysis method into the evaluation of smart tourism. It is conducive to the smart tourism’s healthy development. But in the process of using this approach are still many deficiencies, in the future research need to pay attention to seek the solution of these problems.