Dissertation > Economic > Trade and Economic > Domestic Trade and Economic > The circulation of commodities and the market > Sale of goods > E-commerce,online trading

Study on the Design and Evaluation of E-commerce System in Clothing Chain

Author WeiLi
Tutor GuPing
School Jiangsu University of Science and Technology
Course Industrial Engineering
Keywords e-commerce system supply chain management EVA and BAC fuzzycomprehensive evaluation
CLC F713.36
Type Master's thesis
Year 2013
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In recent years, the clothing chain operation mode is developing very rapidly. Theoverall development momentum is very good. However, In the traditional mode there aresome problems of the traditional mode. For example, this mode need much brand costs, andwith the increase in the number of single chain stores, the corporate marketing andmanagement are less effective and so on. In current years, the information technology isdeveloping very rapidly. Portability and low cost of Information technology have attractedthe attention of many enterprises. The development of all walks of life shift from traditionalmode to electronic. So the introduction of the e-commerce system clothing chain isimperative. Currently, the e-commerce has not been used in most of the clothing chain. Partof the contents of the e-commerce system has been applied to minority clothing chain, buttheir views and application exist following deficiencies: One is that the value of onlineshopping market to enterprise is little; The second is that the use of e-business is to set up anindependent online store and increase sales; The third is to use the online store selling end ofa single product. The purpose of this paper is to play a guiding role in the application ofe-commerce systems for the clothing chain.The content of this study include the following two modules: Application evaluationsof the clothing chain e-commerce system design and clothing chain e-commerce system. Inthe module of the clothing chain e-commerce system design, Mainly uses chainmanagement thinking, System requirements analysis and system design are from the user’sperspective of the clothing chain e-commerce system. In the clothing chain e-commercesystem applications Evaluation module, Mainly uses the method of combining of EVA andBSC to design the evaluation Index System of The effect of the application of e-commercesystem designed. And then apply mathematical methods to evaluate the application of theresults of the clothing chain e-commerce system using the combination of AHP and fuzzycomprehensive evaluation. the application of the evaluation model. Finally, case studies onthe application of the evaluation model explanation.There is less research in this area less before. On the basis of Previous scholars, thisarticle introduces the supply chain management, Making the E-commerce system designedmore perfect. And finally using EVA and BSC combination of methods to evaluate thesystem design, Making the evaluation index system more complete and reasonable.

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