Study on Reason Elements and Perception Elements of Webpage Design in Modern E-commerce.
|Keywords||E-commerce Web Design Perception Rational process Perceptual results|
Modern in all aspects of people's lives with the continuous development of science and technology is network coverage. Economic aspects of life as well as human business activities are more and more dependent on network media to expand , businesses and enterprises is more than ever a clear understanding of web design for the success of e-commerce activity is extremely important. As the design of today's world are increasingly affected , companies are tending to make business decisions as their design an integral part of it. This topic is from the web visual design of e-commerce network marketing role and impact of the paper discusses the visual language to convey a rational and emotional processes and behavioral outcomes information to convey the results and hope that the development of modern web design help . E-commerce web design reasonable relationship to emotional and rational processing , web design can not only improve the artistic value, but also can promote the success of e-commerce activities . An agreement on the strategic planning of e-commerce sites on the web visual design solutions in the network media to convey this enterprise product information and brand connotation, so that consumers are affected , prompting the production of final consumption . Paper content from the standpoint of theory and practice two , mainly in the domestic and foreign theories , monographs and papers , combined with the outstanding success of e-commerce web design case analyzed shows that explore e-commerce web visual design elements and emotional elements of rational . Designers to follow a perceptual cognitive , rational design and the design process of perceptual results . To fully understand the main target consumer group for marketing and web pages gut reaction and demand for the designer in e-commerce web design process based on the basis of the chosen visual language combination, the completed scientific design process and results can be increase the efficiency of the designer 's innovative e-commerce operators and financial benefits , in order to meet the needs of the consumers are really successful web design.