Dissertation
Dissertation > Economic > Tourism economy > China 's tourism industry

The Research on the Characteristic of Marks in Scenic Areas

Author ShiShanShan
Tutor JiangXiaoZuo;HeJingWei
School Hunan Normal University
Course Art of Design
Keywords character guide signs tourist attractions
CLC F592
Type Master's thesis
Year 2011
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The standardized symbols are the product of social development. It is a medium to convey information. Thank for its appearance, the spatial order which is becoming more and more expanding and complex can be standardized. It is convenient for people’s traveling.In most cases, the guide sign is showed in the form of international standardization, which can not fit the needs of all the space environment, therefore, the emergence of characteristic guide sign is the powerful supplement. The characterization we’ re talking does not violate international standardization. It is based on the international standard and can help space environment make atmosphere effect. As far as the tourist scenic spot is concerned, the character guide signs can not only satisfy the need of passing information to the public from scenic spots, but also the need of passing culture to the mass from it.This article is based on the application of symbols in scenic areas. To analyze practical problems for the tourist, the results make me get some constructive suggestions. Meanwhile, according to the local culture, I try to design several sets of local culture-oriented symbols featured.The full text is divided into five parts:The first part is an introduction about the object of this topic, the background, the significance, the methods and the status to elaborate;The second part is the body of this chapter. This chapter is the analysis of a symbol-oriented design and designs elements of the theoretical basis;The third part is the main content of this research; it is the analysis the relationship between regional culture and characteristics of the designoriented symbols. It al-so demonstrates the characeristics of local culture in building the role of symbol-oriented. It proposes the importance of local cultural symbols for building the characteristics of marks.The fourth part is the core of this research. The chapter is based on the three main tourist areas in Henan Province. Though the problems in guide signs, it can lay a solid foundation for the practice work. The fifth part is the practical part of this project. It is using the extraction of local cultural symbols to complete thedesign features of the symbol-oriented practice.It can conclude like this:this project helps to find a new practical way and principle of designing the characteristics of marks by analyzing the guide marks in tourist areas or not. By study local culture and scenic culture deeply, it makes a lot for the future development of characteristic marks. For this aim, I make some comments and suggestions.

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