Carrefour inventory management case studies
|School||University of Electronic Science and Technology|
|Keywords||Inventory Management Carrefour Retail|
Since the end of 2004, the full liberalization of the foreign retail, foreign retailers to the rapid development of foreign retail enterprises has become an important part of China's current retail. From retailers in China's competitive strategy point of view, the following main points: first, mainly for the development of hypermarkets. Engel coefficient is much higher than in the United States, but food supermarkets and hypermarkets currently accounts for less than 10% of the market share, and a very large market space. Therefore, Wal-Mart, Carrefour, foreign investment in China is fundamental to the development of supermarkets based. Carrefour and Wal-Mart typical. The second is the rapid expansion of all capital cities and developed areas, one of the most representative Carrefour, Carrefour's stores by the end of 2008, the number has been expanding in China to 100. Third run super center. Wal-Mart, there is a trend in national distribution, that it wants to set up a super-center with Carrefour competition to expand the area of ??food business. The fourth is the road to take small wholesale. Metro, Makro way for them is small wholesale, service targets small and medium-sized commercial enterprises. Five foreign acquisition of our shops. Such as Wal-Mart has been the acquisition of Trust-Mart. Among these foreign retailers, Carrefour said retailers on behalf of one of these years, the most rapid development in China. Carrefour of France since 1995 after successfully enter the Chinese market in the form of \From the original \Inventory management are critical for every enterprise, sales growth in the market ranking, inventory management Carrefour still faces the front and back out of line, overstock, out of stock, logistics shortages, poor condition. Therefore, inventory management is a key to the entrance, it is essential for the development of next step to solve this problem. In this paper, Carrefour stock merchandise management application for analysis, summed Carrefour in some of the better aspects of inventory management. And start from Carrefour commodity management, analysis and in-depth analysis of some of the weaknesses in its existing. Carrefour may exist in terms of inventory management to resolve the problem from the aspect of the supply chain. And propose solutions to address these issues and thinking. In the next phase of development, the efficiency of inventory management is critical to the development of Carrefour, Carrefour organizational restructuring, facing new competition in the market, the new external environment and internal environment, Carrefour has started to adjust the pace But as based inventory management, Carrefour the Emphatic next direction.