Based on the Social Network Perspective of Cultural and Creative Industries in Taiwan
|School||Fujian Normal University|
|Keywords||Cultural and creative industries in Taiwan Social network Ten Drum Culture Village Cultural values|
Today, the creative has become the buzzword of modern social development.Only creative, to build character and personality, to attract more attention and increase their influence.Thus, the creative industries have become an important part of global economic development.The key to the development of creative industries not only in its creativity itself, is how to contribute to the construction of production and consumption and maintenance.Cultural and creative industries in Taiwan started early, the development is also more prominent.In this study, selected in January 2007 the official opening of the Ten Drum Culture Village in Taiwan as.the research object, based on Jason Potts, Smart Cunninghanl, John Hartle’s definition of creative industries such as the "social network" perspective, using literature review, case analysis, research methods, to clarify the "creation and the creative industries are including the maintenance of social relations and social networks in order to maintain the network of relationships and to make production and consumption decisions, and thus a set of value-creating economic activity," the meaning and definition core elements of social networks in the creative industries, construction and maintenance, and the Ten Drum Culture Village practice in this regard.Study found that the producer networks of the Ten Drum Culture Village is hierarchical and interactive.The degree of consumer network connection itself is not very strong, the basic construction of networks depends on the producer, but its interaction with the producers and relatively weak. In the next development plan, the Ten Drum Culture Village industries in addition to homogeneous, heterogeneous industry, the expansion of cross-industry and other levels, but also makes full use of new media technology to achieve interaction with consumers.